Thursday, September 24, 2009

Daytime TV in Tampa, Florida

Just want to give a shout out to my BFF's April Wilson and Sandi McKenna from Twitter and Daytime TV.  Thanks for giving SweetSoaps a big sniff test on your show today.  I think Mr. Nemeth liked the smell of our Bacon Soap when Cyndi Edwards waved it in his face.  If I can get my hands on the video I will post it as well.  If you live near Tampa you can catch them on the morning show. http://www.daytimeonline.tv/

Twitter and Why It Matters to Small Business

Let me first say that the people I have met through Twitter have been nothing short of fantastic.  Smart, progressive, and technology savvy people are some charateristics of Twitter users.  I felt compelled to write a short article about this because of conversations I have had with some of my suppliers who refuse to use it.  The use of videos and social media together are valuable tools.  Yesterday one of my suppliers told me a story of how her #1 competitor was using videos and they created a buying frenzy on their site.  My reply was then why aren't you using this formula?  She said because I have a lot of orders already I would just make people mad if they had to wait.  In my head I was screaming OH MY GOD!!!!!!  Is this fear of success or shear stupidity?  Hire more people, streamline your website, or sell less product in larger quantity.  Ok I am calm now... because just writing that gave me a heart attack.  Would it be horrible to make a lot of money using a free form of advertising?  This is a small business persons dream right now, take advantage of this situation. 

I think fear of the unknown is a big part of reluctance.  This economy is forcing us to bust out of comfort zones and the winners will be the people who harness the power of social media and creative use of video marketing.  Another great tool is a blog or a vlog.  It's free so why aren't you doing this?  This is where I post ideas or products I am working on to get feedback.  The bottom line is all of these free tools to bring you business are not only FREE but essential in your online business and in enhancing your brand.  Force yourself to blog, it is really a fun way to create a business journal of your progress and ideas.

Start a Facebook fan page, funnel promotions and links through that page.  Use Twitter to give yourself a voice and your potential customers a sense of who you are as a person.  People like to do business with people they like! rocketscience

Tuesday, September 22, 2009

SweetSoaps Product Review Soapstars!













 http://www.youtube.com/watch?v=Xmiury7jHRg 


Check out Keri on You Tube reviewing some of SweetSoaps.com products.  Keri is a wife and mother, hard to believe because girl you look like you are 17.  Go subscribe to her You Tube channel and blog http://www.glimmerglossglow.com/ and learn how you can look 17 again!  See you on THE TWITTER bus! follow Keri @GGKeri or follow us @sweetsoaps for a fun time in Twitterville.

Want to be a Star too?  Apply here, put I want 2 B a STAR  in the subject heading sweetsoaps@comcast.net

Sunday, September 20, 2009

Real Simple Magazine December Gift Guide


Great news, SweetSoaps Santa Coal Soap will appear in Real Simple Magazine's Gift guide in their December issue!  This is a thrill because to put it "simply" is a beautiful publication.  We have a lot more media excitement coming in the next few weeks, do check back to get the scoop! Update We will also be in the Nov. 09 issue of http://www.giftbeat.com/ which will feature several other products. HIGH FIVE!